Most independent artists either spend nothing on marketing and wonder why nobody finds them, or spend $500 on playlist promotion with zero ROI. Here is how to build a marketing budget that actually generates measurable growth at every income level.
Learn how to set up and promote pre-save campaigns that convert. Covers platform options like DistroKid HyperFollow and Feature.fm, campaign setup, promotion tactics, email collection, and conversion optimization for independent musicians.
Master every stage of music marketing, from pre-release strategy and playlist pitching to TikTok promotion and email campaigns. A step-by-step guide built for independent artists who want real results without a label budget.
Being on every platform feels like the safe choice. It is usually the wrong one. This guide explains how to decide which platforms are worth your time and how to build presence strategically rather than spreading yourself thin.
dig dis! is a German music distributor founded in 2006, focused on labels rather than individual artists. Offers free registration with three different plans available as monthly or yearly subscriptions. Has direct contracts with iTunes, Apple Music, Beatport, Spotify, SoundCloud, YouTube, Amazon, Traxsource, Deezer, Pandora, TikTok, Instagram, Facebook, and more. Provides the free digdis.app for label management with tools for release creation, promotion campaigns, sales analytics, financial statements, real-time chart tracking, revenue splits, and smart links. ISRC codes cost 0.75 EUR each, EAN/UPC codes cost 1.00 EUR each. Gives 365 days of full control. WARNING: charges a 30 EUR fee per release if you leave their service. Best for labels that want a dedicated label-focused distributor with integrated management tools.
e-Muzyka is the leading music distributor on the Polish market, based in Warsaw, Poland, founded in 2005. Part of Empik Group with 20 employees. Represents 650+ Polish independent labels and works with all major labels (Universal, Sony, Warner). Distributes to Spotify, YouTube, Tidal, iTunes, TikTok, Facebook, and more. Certified YouTube partner and biggest multi-channel network in Poland with 250+ million monthly views. Offers physical distribution (CDs, DVDs, books), mobile value-added services, marketing campaigns, and Empik store promotional services. Launched emuze.me self-service platform with 85% revenue share, 50+ services, no long-term contracts, and no upfront fees. Best for Polish artists and labels, and anyone targeting the Polish market.
Audiomachine is a Los Angeles-based production music library founded in 2005 by composers Paul Dinletir and Kevin Rix. Specializes in epic orchestral, cinematic, and trailer music for film, television, advertising, and video game campaigns. Their music has appeared in trailers for Avatar, Dune, Avengers: Endgame, The Hunger Games, and hundreds of other major productions. Operates a focused catalog of high-end cinematic and hybrid orchestral music.
